We got tired of seeing safety treated as a tick-box exercise. So we built something better.
Over 15 years in health & safety. From construction sites to boardrooms. Seen every audit template, every compliance spreadsheet, every safety poster that nobody reads. Knew there had to be a better way to actually measure what workers think.
Occupational psychologist obsessed with why people do what they do. Published researcher in safety culture and behavioural science. Frustrated that academic knowledge wasn't reaching the people who needed it most.
It started on a 10-hour drive to Edinburgh for the marathon. Two mates, a long road, and a lot of talking. Ben was frustrated with another safety audit where management scored themselves 9/10 while frontline workers were dodging falling scaffolding poles. Jonnie was frustrated that decades of behavioural psychology research was sitting in academic journals instead of saving lives. Somewhere around the M6, the idea took shape: "What if we could actually measure what workers think - properly, with real science?"
Every H&S consultant we knew was using the same approach: walk around site, tick boxes, write a report nobody reads. Workers fill in surveys they know aren't anonymous. Management gets told what they want to hear. The perception gap - the difference between what leaders think and what frontline workers experience - stays hidden. That gap is where incidents happen.
What if we combined Ben's practical experience with Jonnie's academic rigour? 12 domains grounded in psychology. 51 questions that matter. Anonymous. Mobile-first. And AI to analyse the results, reference legislation, and generate actionable recommendations. Not vague advice - specific actions with owners, timelines, and expected impact.
We didn't want another survey tool. We wanted the platform we wished existed. Deploy in 5 minutes. AI analyses everything. Report builds itself. Then we added the Business Hub - because every consultant we know is juggling Xero, Calendar, Toggl, and spreadsheets. Why not manage your entire practice from one place?
135 workers killed at work last year. 561,000 non-fatal injuries. 1.8 million suffering work-related ill health. Behind every statistic is a person who went to work and didn't come home safe. Understanding safety culture - with science and data - prevents incidents before they happen. That's why we built this.
Not a compliance checkbox. It's about people, behaviours, and culture.
Every question, every domain, every insight is backed by published research.
The people doing the work know where the risks are. We give them a voice.
A beautiful report is worthless if nothing changes. Every finding has specific actions.
Professional tools for professionals. Not spreadsheets and generic apps.
We ship features every week. We listen. We read the research. We never stop.
Whether you're a consultant or an organisation - we built this for you.